Curaçao eCommerce and Export seminar
On October 1st, 2015 Curaçao Innovation & Technology Institute (CITI) organized an eCommerce and Export seminar. The title of the seminar was: ‘GROW your business with eCommerce & export’. The event was the last in a series of six eCommerce events that were organized for Curaçao’s Ministry of Economic Development.
The eCommerce events are part of the efforts of the Ministry of Economic Development and CITI to boost the uptake of eCommerce by local SME’s. With Curaçao being a relatively small economy, the biggest opportunity for eCommerce lies not in the domestic market, but in the export of goods and services.
Some of the challenges that Curaçao is facing today – issues that CITI is addressing through its eCommerce activities – are the following:
• Suitable online payment solutions are rare and also rarely used;
• Procedures to obtain suitable online payment solutions are complicated.
The main focus of ‘GROW your business with eCommerce & export’ was to combine theoretical and practical information of eCommerce and export in one event. The presenters consisted of a mix of eCommerce experts and online payment solution providers. Also, tips and tricks based on personal experience were shared by successful eCommerce users, such as Twinfield Caribbean (www.twinfield.cc), and Ecocity Projects (www.ecocityprojects.com).
The seminar was aimed to inform and inspire entrepreneurs, but also to gain more insight into their needs and bottlenecks. This was achieved through letting participants fill out an ‘Are you ready for e-commerce?’ checklist.
After the seminar, an eCommerce expo offered the chance to meet one-on-one with experts and payment solution providers and have further questions answered.
The event was attended by a large and enthusiastic audience, promising further developments and growth in the field of eCommerce innovations.