Innovation for Tourism Growth
Anguilla two days thematic workshop was held in line with OCTA Innovation’s mission which is to strengthen sustainable development through innovation for economic development and diversification, to improve regional and global competitiveness of the European Union’s Overseas Countries and Territories (OCTs).
In most OCTs, tourism is a major opportunity for development and growth. But not any type nor visitor volume respond to the goals of the OCTs and their populations. Innovative and creative tourism activities, facilities and services as an effective way to compete in the larger international tourism marketplace have been discussed. Workshop initiated and highlighted relevance of tailored innovative solutions, creative attractions and visitor services to be more successful in securing constant growth and overcoming geopolitical issues and natural disasters.